Privacy Policy

Personal data, or personal information, means any information about an individual from which that person can be identified. You can find out more about personal data from the Information Commissioners Office.
We may collect, use, store and transfer different kinds of personal data about you, which we have grouped together as follows:

1. Identity Data - Title, First Name, Last Name, Username.
2. Contact Data - Billing Address, Delivery Address, Email, Telephone Numbers.
3. Technical Data - Referring websites, IP address, Browser Type.
4. Marketing Data - Communication / Opt-in Status.
5. Financial Data - Credit Card Details.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.

We do not collect any Special Categories of Personal Data about you this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. Nor do we collect any information about criminal convictions and offences.

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.

Where we need to collect your personal data by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with the goods you are trying to order). In this case, we may have to cancel your order but we will notify you if this is the case at the time.

We collect personal data from you in the following ways:

By ordering through the website you will provide your billing contact details – your name, billing address, phone number and email address. You have the option to supply a different delivery address and specify a different contact name at that delivery address. The payment data you provide when making an online purchase through our website is processed externally by Stripe or Revolute.

Any purchase not completed through the website is classified as an offline purchase for the purposes of this document. We will collect the same personal data from you as we collect with an online purchase. Offline purchases are processed on our credit card terminal. Any paperwork created when processing the order is only kept whilst the order is being processed internally and is then destroyed. We also destroy payment slips from the card terminal once the payment is authorised.

You may also provide your personal data including name, email address and phone number when setting up an account online, subscribing to our newsletter or using our online photo request form.

As you interact with the website, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies and other similar technologies.

We receive Technical Data from various third parties such as analytics providers (Google Analytics). This anonymous data is used to improve website usability, identify and resolve technical issues and assist customers experiencing technical issues. We do not pass on data obtained from analytics providers to third parties.

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances.
Performance of Contract this means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.
Legitimate Interest this means the interest of our business in conducting and managing our business to enable us to give you the best service/product and the most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
Comply with a legal or regulatory obligation this means processing your personal data where it is necessary for compliance with a legal or regulatory obligation that we are subject to.
Generally we do not rely on consent as a legal basis for processing your personal data other than in relation to sending third party direct marketing communications to you via email. You have the right to withdraw consent to marketing communications at any time by unsubscribing from our email marketing list or contacting our Data Protection Officer at hello@book2travel.co.uk.

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. We have established the following data control mechanisms relating to our marketing and promotional activity.
We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you.
You will receive marketing communications from us if you have requested information from us or subscribe to our marketing list, until you have opted out of receiving that marketing communication.

You can ask us to stop sending you marketing communications at any time by visiting the website and unsubscribing. You will only be added to our newsletter if you opt in during the checkout, create an account or subscribe to our newsletter subscription on the website.
You can subsequently request to be removed from the newsletter list at any time by unsubscribing. Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of purchasing through the website.

We do not supply your personal data to 3rd parties for marketing purposes.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please see COOKIE POLICY.

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact our Data Protection Officer. If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.
Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

We may have to share your personal data with the parties set out below. The lawful basis by which these parties have access to your data is outlined in the table under the above section "Purposes for which we will use your personal data"

1. Application and website development and hosting

2. Online and Offline Payment Providers

3. Online review platforms such as Trustpilot

4. Professional advisers – legal and accountancy services

5. HM Revenue & Customs, regulators and other authorities

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements. By law we have to keep basic information about our customers including contact, identity, financial and transactional data for six years after they cease being customers for tax purposes. In some circumstances you can ask us to delete your data, please see Your legal rights below for further information.
In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.

Unless subject to an exemption under the data protection laws, you have the following rights with respect to your personal data:

1. The right to request a copy of the personal data which we hold about you.

2. The right to request that we correct any personal data if it is found to be inaccurate or out of date.

3. The right to request your personal data is erased where it is no longer necessary to retain such data.

4. The right to withdraw your consent to the processing at any time, where consent was the lawful basis for processing your data.

5. The right to request that we provide you with your personal data and where possible, to transmit that data directly to another data controller.

6. The right, where there is a dispute in relation to the accuracy or processing of your personal data, to request a restriction is placed on further processing.

7. The right to object to our processing of personal data, where applicable i.e. where processing is based on our legitimate interests.

8. If you wish to exercise any of the rights set out above, please contact our Data Protection Officer, contact details below.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable admin fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

This version was updated in May 2026. Please keep us informed if your personal data changes during your relationship with us. It is important that the personal data we hold about you is accurate and current.

To exercise all relevant rights, queries or complaints in relation to this policy or any other data protection matter between you and us, please in the first instance contact our Data Protection Officer via the details below:

Data Protection Officer (DPO)
Book2Travel

Trading Address: Book Your Travel Limited,
128, City Road,
London, EC1V 2NX, UNITED KINGDOM
Email: hello@book2travel.co.uk
Telephone: +44 204 515 3420